Wednesday, 10 October 2007

Learn what Internet Marketing IS .. Stage 1.

posted by steven j. ram, antRoar online marketing

Do you have a struggling internet business? If you do then you are most likely facing the daunting task of how to attract visitors to your website and get them to stay awhile, at a price you can afford. Internet marketing is a challenge, and it takes years of experience and persistence. There are many affordable ways to get traffic to your site. Sign up for our newsletter to get some of those for free. For now tho, we'll outline the most practical ways for you to market your online business without having to spend a great deal of money.

Search Engine Submission:
One of the most important tasks is search engine submission and optimization. There are many different search engines and directories on the internet where you can submit your web site to. You need to sign up for a monthly submission plan with a credible search engine submission service, like ours Submit URL's or search the term "search engines" in Google or Yahoo and click every result you can and submit your web site yourself, one by one. There are hundreds of submission services on the internet and choosing the right one is surely a hit and miss affair, but, if you have the time to check most possibilities then you'll do yourself a favour.

Note: Beware of submission services that claim to be able to submit your site to 75,000 search engines. There isn't 75,000 search engines. These unscrupulous submitters will submit your website to FFA pages and bogus link pages that can actually get you banned permanently from the major SE players, like Google, Yahoo, Windows Live & MSN. You should only do business with submission services that submit only to the major search engines and directories and also, that explain how they do this. An automated service is suspect and can cause black hat problem for you. What you are looking for is a service that explains they submit your web site by hand, one by one.

Search Engine Optimization (SEO):
Search engine optimization (SEO) is even more important. To optimize a site, you need to maximize your keyword key-phrase density on your main page, usually index.html or relative extension and optimize the positioning for the words or phrases for which you want to be listed. You also need to use proper Meta tags, as in, title, description and keyword tags located in the head of your web page document, so that the search engines can interpret your web pages and list them accordingly.

If you do not know how to optimize your web site, you should search for an optimization consultant on Google or use us. Keep well away from so called SEO experts as this term is both inaccurate and ridiculous as the major SE's always update and change their robots mechanisms constantly, so anyone claiming their experts means they think so in their own minds. Also, stay away from those SEO people who want to charge you $1,000 per month or more. Their goal is to bleed you dry before you figure out that they really can not help improve your ranking. Stick to providers who will optimize your site for a reasonable fee, like us. Blatant self promotion?, yep, it is our blog after all.

Cheers,
sjr

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